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Bridal salon for the west coast green bride, offering handmade-to-order gowns, consignment and designer samples.


Book an appointment and discover your inner bride. Scheduling available Monday through Sunday, bridal salon is closed on Tuesdays. First weekday appointments start at 10AM and the last at 4PM. Last minute appoints are welcomed, please call ahead. (510) 725-7771

HEADS—UP,  important info.
Appointments are required for bridal gown shopping so that we can give each bride our undivided attention. An Emerald City Gowns consultant is made available to assist you in finding a wedding gown that best suits your personal style. We allot one hour time slot for your bridal appointment.

When booking an appointment there is a lead time of 1 hour to 21 days, you may not book an appointment MORE than 21 days in advance. Exceptions, please contact us. Maximum party of 5.

Weekend appointments book up in advance during our busiest season. We may require a credit card (NO CHARGE FOR THE APPOINTMENT) to secure your weekend appointment slot, please read the cancellation policy.


PLAN AHEAD, pro-tip.
Made-to-order designer gowns can take up to 6 months to produce. We recommend that you order approximately 8 to 10 months before your wedding day, as you will need sufficient time for fitting and accessorizing.

Have less time? Our designers can accommodate rush orders, or shop our curated selection of off-the-rack consignment gowns and designer samples that can be purchased and taken home the same day. If you have a very specific question, please contact us.


Prepared for your appointment?

Our FAQ page has insightful information for helping brides plan for an appointment, like tips on what to bring. For example — bring heels of a height that you will wear for your wedding. Your heels help will determine the length of your hem. Visit our FAQ page for more info.

— EGC bridal salon

— EGC bridal salon


You can reach us directly:

(510) 725-7771

Emilie is so thoughtful, creative and empathetic. I felt secure telling her what I wanted and confessed my anxiety without feeling judged! She guided me to better understand what I wanted. Every gown I tried on felt like a viable possibility.
— ECG bride, genbook ⭑⭑⭑⭑⭑

400+ 5 STAR verified reviews. The consensus is clear — brides enjoy their experience with ECG. See what other brides have said at our Genbook.


Get Ready —


Before your visit have a general idea of what you prefer in a wedding gown. Your opinion will help us get started in the selection process as our professional consultants pride themselves on recommendations that meet your expectations. Find inspiration online and in print media.

Our five designers have inspiring Instagram accounts —

@lenamedoyeffbridal, @kiteandbutterfly, @kathrynbassbridal, @edith_elan, @ariadress